About Founder

Having Worked Across a Wide Range of Marketing, Advertising and
Brand Consulting Situations, our pattern recognition ability helps o
ur clients prioritize and get the results they want.

Shannon Mullen started Mullen Marketing Search in 2007 focusing on recruiting extraordinary marketing leaders, media deal-makers, branded entertainment producers and integrated brand strategists building product and marketing for a range of companies that intersect Media, Brand, and Technology. Because she’s been working at the intersection of those three areas herself since 1995, she’s got a very strong network of candidates and clients and she is able to understand both what her clients need and which candidates are the right fit for the ever-evolving needs of blurring organizations. Mullen is a natural matchmaker. She has a passion for working with the leaders across CPG, Financial Services, Technology, Media, and Retail sectors who are continually improving their products' and brands' relevance, changing what it means to engage with customers and consumers. 

By early 2014, Mullen had interviewed over 9,000 executives and started an Executive Coaching practice to help senior executives get unstuck to achieve their professional and personal goals. The patterns that hold back senior people from living their most authentic lives, articulating their life purpose beyond the work they currently do, and getting more meaning out of their success are both consistent and highly individual. Mullen Coaching uses the Socratic method of inquiry combined with the direct application of Fortune 500 branding methods to help leaders develop themselves and their teams to meet changing business goals.

Before starting her business, Mullen spent 16 years as a brand strategist working for Fortune 100 companies in NY and around the world before she started talent recruitment and executive coaching.  

She founded the interactive unit at Lowe & Partners, NY in 1995, built the first Smirnoff website and Mercedes shopping kiosk, was head of strategy at TBWA/Chiat/Day in Brussels heading up Novartis, PlayStation and Samsonite's Pan-European strategies; she then headed up strategy for Ogilvy's branding unit in NYC where she developed a concept gas station for BP in Los Angeles and worked with Mattel to develop what happens in Barbie’s first retail store in Shanghai beyond selling the dolls.

She’s been an account planner/brand strategist at Lowe, TBWA/Chiat Day, JWT, FCB and Ogilvy and although she has a strong passion for media and technology brands and worked on Sony, Compaq, Samsung, About.com, and PlayStation she’s developed strategies and build teams to execute them for Kellogg’s, Mercedes, JP Morgan/Chase, Smirnoff, DuPont, Barbie, BP 
and others.

Shannon is passionate about connecting people to the companies they work for by instilling brand thinking into business operations.

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